Did you know that the websites risk losing as many as 57% of its global visitors if they take more than 3 seconds to load? With the increasing popularity of mobile devices the demand for speed is further increasing. That is why it is a prerequisite for any website to enhance its website speed to increase its success potential. Well, this is probably something that you already know. The more important question is – What makes your site slow? So we have compiled a list of top 5 mistakes that make your site slower:
Mistake#1: Broken links
One of the major culprits of your site’s bad performance is broken link. In fact each broken link takes your website farther from success. The broken links not only affect the bandwidth in a negative manner but also discourage visitors to stay on your site longer. Furthermore, the broken links can prompt users to hit the back button that increases your bounce rate affecting the overall SEO strategies. So it is very important to identify all the broken links on your site and fixing them ASAP. As website management is an ongoing activity, it is best to schedule constant monitoring of broken links and fix them then and there leaving nothing for the next time.
These are 3 best tools to identify the broken links and take the right action
- Google Webmaster Tools
- Screaming Frog SEO Spider
As all these tools have different depth and varying capabilities (like recognizing crawl errors, etc.) it is best to use all of them collectively to multiply the benefits.
Mistake#2: Inefficiently loaded CSS and JS files
- You can also consider deleting the white space that unnecessarily makes your files bigger. If you find it too tedious then you can also use WP minify to automate the process and save you from this clerical task! But keep in mind that as the name suggests WP minify works only with Word Press!
Mistake#3: inefficient use of PHP
While PHP is one of the best infrastructure assets for any website owner that adds more efficiency to your site it also consumes more server resources.
By strategically replacing PHP with static HTML you can boost the speed of your site.
Mistake#4: Using @import for stylesheets
Using stylesheets can enhance the designing infrastructure of your website but using the @import feature for your styleSheets can slow down your site. Besides not everyone uses the new age browsers and @ import feature doesn’t work well with the older versions of the browser.
Link your stylesheets directly to your website instead of using the @import feature.
Mistake#5: PingBacks and TrackBacks of Word Press
Though they are switched on by default the Pingbacks and Trackback (in Word Press) don’t really impart any practical benefits to the website owner. In fact, they increase the volume of requests and add unnecessary clutter to your database that eventually slows down your website.
You can switch off these 2 features with a little DIY research. So, it is best to turn off these features.